INTERNET MARKETING : INTEGRATING ONLINE AND OFFLINE STRATEGIES (Record no. 86616)

000 -LEADER
fixed length control field 00429nam a22001697a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131531785
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number ROB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ROBERTS, MARY LOU
110 ## - CORPORATE AUTHOR
Corporate name or jurisdiction name as entry element ZAHAY, DEBRA
245 ## - TITLE STATEMENT
Title INTERNET MARKETING : INTEGRATING ONLINE AND OFFLINE STRATEGIES
250 ## - EDITION STATEMENT
Edition statement III
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc DELHI
Name of publisher, distributor, etc CENGAGE LEARNING INDIA PRIVATE LIMITED
Date of publication, distribution, etc 2019
300 ## - PHYSICAL DESCRIPTION
Extent/Pages 484
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition / Vendor Currency Cost, normal purchase price Full call number Barcode Date last seen Bill Date Koha item type Bill Number
          Reference Delhi Technological University Delhi Technological University Delhi School of Management 2020-02-06 RAJKIRAN BOOK AGENCY RS 550.00 658.84 ROB 152028 2020-02-06 2020-02-03 Books RKBA\09-10\5984
            Delhi Technological University Delhi Technological University Delhi School of Management 2020-02-06 RAJKIRAN BOOK AGENCY RS 550.00 658.84 ROB 152029 2020-02-06 2020-02-03 Books RKBA\09-10\5984